Google Ads and Meta Ads | Grovtic - Performance marketing with measurable ROAS
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Grovtic Agency division · Google & Meta ads

Google & Meta performance campaigns with measurable ROAS.

Google Search, Shopping, YouTube + Meta Facebook, Instagram, Messenger. We build campaigns for measurable ROAS — not vanity metrics. We report straight on what works and what doesn't.

Attribution all the way to revenue Weekly optimization A/B creative testing Monthly reporting in business language
Sound familiar?

Six reasons your campaigns aren't making money.

Campaigns without attributionYou spend on ads but don't know which channel brought the customer. You can't optimize.
Stale creativeThe same ads for 6 months now. The audience is burned out, CTR drops, CPL climbs.
Cheap clicks, no leadsA campaign optimized for CPC instead of conversions. Plenty of clicks, nobody buys.
Audience too broadYou target everyone aged 18–65. The cost per conversion is 10x higher than it should be.
No A/B testsYou launched the campaign and let it run. No tests on headlines, creative or audiences.
Agency doesn't report honestlyThe monthly report shows „good numbers“ — but the actual revenue from ads is unclear.
What we deliver

Six campaign types + an audit.

From a one-time audit of your existing campaigns all the way to full-service performance management with our own creative team.

Meta Ads (FB + IG)

Acquisition, retargeting, lookalike, dynamic product ads. UGC creative, A/B tests, audience iteration.

from EUR 490 / mo

Google Ads (Search)

Search campaigns on high-intent keywords. Negative keywords, ad copy, landing page audit, Smart Bidding.

from EUR 490 / mo

Google Shopping

For e-shops. Feed optimization, Performance Max, Standard Shopping, audience signals.

from EUR 590 / mo

YouTube Ads

Video campaigns — for awareness, retargeting or direct response. Skippable, bumper, in-feed.

from EUR 590 / mo

Full performance

Full-service across Meta + Google. One team, one report, attribution across channels.

from EUR 990 / mo

Campaign audit

A one-time analysis of your ad accounts — what works, what doesn't, where to optimize the budget.

EUR 490 one-time
How we work

Five phases from strategy to weekly optimization.

Weekly iterations, a monthly report. No 6-month campaigns that never change.

01

Audit & strategy

5–7 days

Audit of existing campaigns + tracking + landing pages. Proposal for the channel mix and budget.

02

Setup & creative

5–10 days

Tracking (GA4, Meta Pixel, server-side), creative for 3–5 variants, copy, landing page optimization.

03

Launch & ramp-up

month 1

Launch with a lower budget. Iteration based on the first data, audience optimization.

04

Scale & optim.

ongoing

Weekly optimizations, new creatives, audience iteration, scaling the winning variants.

05

Reporting & strat.

monthly

PDF report — spend, ROAS, leads, CAC. 30-min call + plan for the next month.

Performance stack
Meta AdsGoogle AdsGA4Google Tag ManagerMeta PixelHotjarLooker StudioTriple WhaleNotionSlackMeta AdsGoogle AdsGA4Google Tag ManagerMeta PixelHotjarLooker StudioTriple WhaleNotionSlack
Our work

Selected projects in this area.

FAQ

What clients ask us most often.

What is the minimum budget?
A realistic minimum for Meta Ads is EUR 500/mo in ad spend, ideally EUR 1,000+. The same applies to Google Search. With a smaller budget there isn't enough data to optimize.
How much do you charge for management?
A management fee from EUR 490/mo (one channel) up to EUR 990/mo (Meta + Google full-service). Above EUR 5,000/mo in ad spend we switch to a % of budget (typically 10–15%).
Do you also produce creative (banners, video)?
Yes — static, animated, UGC video. We work with our in-house team or with external copywriters and editors. With Full-service, creative is included in the price.
Who owns the accounts and data?
You do. The Meta/Google account always stays under your organization. We only have an Admin or Editor role. When the collaboration ends we lose access and you keep everything.
Do you guarantee a specific ROAS?
No. No serious agency guarantees a specific ROAS — it depends on the product, price, competition and season. We guarantee professional setup, active optimization and transparent reporting.
What does the reporting look like?
A monthly PDF — ad spend, leads/sales, CPL/CAC, ROAS, top performing creatives, insights for the next month. Plus a 30-min call every month.
Do you also do SEO, or only ads?
We also do SEO, social media and websites/e-shops. The optimal solution is ads + SEO + content within one team.
Let's talk performance

We'll start with an audit of your campaigns.

30 minutes, free. We'll look at your Meta/Google account and identify the top 3 optimizations. You'll get a clear answer on whether it makes sense to expand the budget or rather fix what you already have.